Who I am and what I do.
I started RikBot to do real, meaningful work for businesses that care about how their clients are treated. I build custom AI-powered workflows in n8n for service businesses where the bottleneck isn't the work itself, but everything that has to happen before the work can begin.
Right now I work mostly with therapy practices and real estate teams, because the operational patterns are the same and the stakes are high in both. Slow intake costs clients in one industry and commission in the other. Either way, automation that catches what humans don't have time to catch is the same lever.
Why this isn't a side hustle.
I'll be plain about this. I'm building RikBot as a single mom, and I'm not building it to make this month's rent. I'm building it to be something Riker can inherit. A business that means something, that helps people, and that lasts beyond the year I started it.
Multigenerational wealth is a big claim from a small startup. I know. But I've watched too many businesses chase short-term money and disappear, and I've spent too much of my career selling things people didn't need. I'd rather build something slower that I'd be proud to hand to my son than something fast I'd be embarrassed to explain.
The work I do for clients is the same work either way. Custom automation, built honestly, that solves a real operational problem. Whether RikBot stays small or becomes something I never expected, every workflow I build now is built like Riker will see it someday.
Why the business is named after my son.
RikBot is named after my son, Riker. I shortened his name to Rik for the business because something about "RikBot" felt right. A name that's tied to him without making him the brand.
I built this business so I could be home with him while still doing work that's meaningful and challenging. He's the reason RikBot exists, and the reason it's going to work.
Naming the business after him wasn't a marketing decision. It was a reminder. I wanted every workflow I build, every prospect call I take, and every long night of coding to be obviously tied to the thing that matters most. The bot side is the work. The Rik side is the why.
Where the credibility comes from.
I'm not a tech person who decided service businesses looked interesting. I've spent most of my working life inside service businesses, on both the selling side and the receiving side.
Cross-industry sales
Home improvement (roofing, siding, windows, gutters), appliances, cell phones, insurance, cosmetology school, tanning salons, and retail. High-ticket, financing-dependent products that share the same operational reality as real estate.
Long-term patient in clinical settings
Six years as a client in both private practice and hospital mental health settings. I've sat in the waiting rooms, filled out the intake forms during hard weeks, and seen what good and bad intake feels like from the receiving end.
Independent app development
I built Solace, an evidence-based wellness app in SwiftUI, on my own time. CBT and DBT tools, mood tracking, AI-prompted journaling, and a crisis screen. It's the project that taught me how to ship.
Workflow automation
The technical stack RikBot runs on. Self-hosted, AI-integrated, vendor-lock-in-free. Every workflow I build is yours after I hand it off, with documentation and a Loom walkthrough so you and your team can maintain it.
The cross-domain background is the whole point. Sales gave me the operational lens. Clinical settings gave me the empathy lens. Code gave me the build lens. RikBot is what happens when all three stop being separate things.
A note about the sales background, since it matters to me: I spent three years of it selling cell phones, and I hated it. Not because of the work, but because of how often I was helping people commit to plans they didn't need. RikBot exists in part because I wanted to build something I could genuinely stand behind. Automation that catches what humans don't have time to catch isn't selling. It's actually helping.
If any of this resonates, I'd love to hear what you're working on.
Book a 20-minute discovery call. No pressure, no sales pitch, just an honest conversation about your business and whether automation fits where you're headed.
Book a 20-min call